Cardiovascular diseases remain the leading cause of death in the United States. Despite treatment and diagnostic advances, healthcare systems and clinicians routinely miss opportunities for targeted primary prevention, patient risk stratification and appropriate referral. This lack of early intervention can have untold consequences for our patients.

The growing body of research shows an under-diagnosis of vascular diseases and conditions in women, who experience variations in clinical indications, symptoms, and treatment regimens, underscoring the need for a gender-sensitive approach to cardiovascular medicine. Because women make 85% of all healthcare decisions, reaching her with heart healthy messages effectively reaches the entire family.

Frye Regional Medical Center is the exclusive HeartCaring® hospital in the Greater Hickory Metro Area and has committed to practice gender-sensitive medicine to provide clinical information to physicians and educational messages to women. Frye is committed to becoming your primary resource for all information, education, diagnostics and treatment to help you and your family stay healthy.

For more information on HeartCaring, log onto www.heartcaring.org. For physician referral, call 828-315-3391.